Created in 2021, we aimed to create a coaching brand that caters for all ages and abilities and by making our services competitively priced, we aspire to minimise any social and economic barriers to accessing organised football services. 

Founder, Craig Watson, has 10 years’ experience as a professional footballer in Scotland as well as 8 years’ experience of coaching football to individuals, small groups and teams. Currently working towards his UEFA Pro License, he prides himself on his enthusiasm and energy that he brings to every single session at PRIME.

The passion and positivity that he applies to sessions himself is the minimum he requires from each and every coach that is brought into the PRIME coaching team. PRIME services are designed to create a safe, inspiring and encouraging environment for the next generation of footballers to flourish.